Maximizing the Monetization Potential of AI

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AI is delivering significant value to customers. But if you’re bundling it into base packages, you're limiting how much of that value you can capture.

Our new Insight Document breaks down why SaaS companies are struggling to monetize AI - and what the top performers are doing differently.

Drawing on data from our B2B SaaS Monetization Benchmarking Survey, it explores:

  • Why “AI-powered” messaging and cost-recovery pricing fall short
  • How to design for adoption while protecting long-term margins
  • How to pick metrics that align to customer value — without losing cost control

If you’re responsible for pricing or packaging AI capabilities, and want a practical, benchmark-backed view of what good looks like - this is a must-read.

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