Determining the Optimal Price Metric(s)
This masterclass presents a structured process for evaluating and selecting price metrics. It helps teams move beyond convenience or habit and assess metrics based on scalability, fairness, predictability, and long-term growth impact.
Key Takeaways:
1. Price metrics are used to scale price in accordance with value delivered
2. There are multiple types of price metrics:
3. There are six key criteria for evaluating price metrics against each other. Rigorous evaluation is recommended to align on the true importance of each criteria, and the true performance of each metric.
The criteria are:
4. Your business objectives can help in a tie break, as they will determine the relative importance of criteria
5. Implicit and explicit metrics can be combined to optimize value alignment
Recording
Slides
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Slides
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Transcript
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This masterclass presents a structured process for evaluating and selecting price metrics. It helps teams move beyond convenience or habit and assess metrics based on scalability, fairness, predictability, and long-term growth impact.
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