Another usage-based pricing casualty: Why’s Unity’s per installation pricing is still broken
Unity’s per-install pricing model sparked backlash. Learn why it fell short and what SaaS can take away from this misstep.
James D. Wilton
Software Pricing Lessons from Business Barbie
Barbie’s comeback holds surprising lessons for software pricing. See how brand strategy and pricing can drive growth in SaaS.
Malvika Gupta
Busting SaaS Pricing Myths & Misinformation
Too many SaaS pricing myths hold companies back. We break down common misconceptions and what to do instead.
What can XaaS companies learn from Tesla’s Price Cuts?
What can SaaS and XaaS companies learn from Tesla’s bold price cuts? A look at pricing strategy, positioning, and market impact.
Santan Katragadda
Why Telfar’s Dynamic Pricing is Fashion-Forward but Monetization-Backward
Telfar’s dynamic pricing wins attention in fashion but misses the mark on monetization. Here’s why the model doesn’t work for growth.
Is the Price Right for Bob Iger’s Disney?
Is Disney’s pricing right under Bob Iger? Explore how strategy shapes value, brand, and growth in the entertainment industry.
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